Prediction: This Will Be Alphabet’s Stock Price by the End of 2026

Alphabet (NASDAQ: GOOG) (NASDAQ: GOOGL) was the top-performing “Magnificent Seven” stock of 2025, and also outpaced many other big tech stocks. It had multiple catalysts driving it higher, but some of those won’t be applicable in 2026.

What will its stock price be by the end of 2026? Well, I don’t think that Alphabet can pull off another 65% run like it did in 2025, but I do think that the stock will beat the market.

Alphabet had a few problems as 2025 began. Many investors were convinced that it was too far behind in the generative AI race and wouldn’t be able to catch up to the upstarts that had snagged market share in the early days. However, it proved that premise wrong throughout the year. Gemini emerged as a top large language model and has challenged the leaders in many of the tests used to determine how accurate and useful these models are. Alphabet enters 2026 as one of the leaders in the generative AI realm, and this could boost the company throughout the year as more and more clients choose to build their artificial intelligence features utilizing Gemini. We’re still probably a few years out from seeing this investment pay off, but I think it will be a long-term positive.

Another area investors were worried about was the status of Google Search, Alphabet’s primary cash cow. In Q3, Google Search was responsible for $56.6 billion of the company’s $102.3 billion in total revenues.

At the start of 2025, Google Search was facing two threats: generative AI, and the possibility that the company would have to divest itself of key units such as the Chrome browser and the Android operating system after a federal judge ruled that Alphabet had been violating antitrust laws and behaving as a monopoly. The search business benefits heavily from its integration with Chrome and Android.

The first concern was based on the assumption that generative AI tools would reduce the amount of traffic to Google Search pages as people used options like ChatGPT to answer their questions instead, but that hasn’t happened. Instead, the company integrated AI Overviews into its search responses. Those AI-generated summaries have proven popular, and helped Google maintain its dominance in search.

Additionally, Alphabet received positive news from the court: The judge chose to impose lighter penalties on it for its anticompetitiveness violations. No breakup of the company was required. While it had to make some concessions, they were relatively minor, and considering the range of outcomes the company could have faced, matters couldn’t have worked out any better.