Snap Stumbled. Why It Still Has Promise Ahead of Earnings.

It has been a rocky road for


stock, but a research firm found plenty of positives about the parent company of social media platform


ahead of its earnings release Thursday. 

A team of analysts from LightShed Partners detailed the company’s stumbles—including ad-targeting struggles, grappling with advertising competitor TikTok, and leadership challenges—but said recent mistakes are salvageable, given its dependable and growing user base.

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